Privacy Policy

Introduction

PureBloom ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and website.

By using PureBloom, you agree to the collection and use of information in accordance with this policy. If you do not agree with this policy, please do not use our Service.

Information We Collect

Information You Provide

• Account Information: Email address, name, and password when you create an account.
• Health Goals: The health goal you select (e.g., weight loss, muscle building, clear skin).
• Food Scans: Photos of food and barcode scans you submit for analysis.
• Chat Messages: Conversations with the AI Nutritionist feature.

Information Collected Automatically

• Device Information: Device type, operating system, and unique device identifiers.
• Usage Data: How you interact with the app, features used, and time spent.
• Log Data: IP address, browser type, and access times for troubleshooting and security.

How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve the PureBloom Service
• Calculate your personalized Bloom Scores based on your health goals
• Enable AI-powered food analysis through our Gemini 3 integration
• Respond to your inquiries and provide customer support
• Send you updates about the Service (with your consent)
• Analyze usage patterns to improve user experience
• Protect against fraud and unauthorized access

Data Sharing and Disclosure

We do not sell your personal information.

We may share your information only in the following circumstances:

• Service Providers: With trusted third parties who assist in operating our Service (e.g., cloud hosting, analytics), bound by confidentiality agreements.
• AI Processing: Food photos and queries are processed by Google's Gemini 3 API to provide nutrition analysis. This data is processed according to Google's data handling policies.
• Legal Requirements: When required by law or to protect our rights, safety, or property.
• Business Transfers: In connection with a merger, acquisition, or sale of assets, with notice to users.

Data Security

We implement industry-standard security measures to protect your information, including encryption in transit and at rest, secure authentication, and regular security assessments. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Data Retention

We retain your personal information for as long as your account is active or as needed to provide you services. You may request deletion of your account and associated data at any time by contacting us at admin@purebloom.club.

Your Rights and Choices

Depending on your location, you may have the right to:

• Access the personal information we hold about you
• Correct inaccurate or incomplete information
• Delete your personal information
• Export your data in a portable format
• Opt out of marketing communications
• Withdraw consent where processing is based on consent

To exercise these rights, contact us at admin@purebloom.club.

Children's Privacy

PureBloom is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13, we will delete it promptly.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of the Service after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us:

PureBloom
San Diego, California
Email: admin@purebloom.club